022: The tremendous business opportunities in the Latino market for Latino entrepreneurs

June 10, 2014 by Arturo Leave a Comment

Listen & Subscribe on iTunes and Stitcher and don’t miss an episode ! In this my second solo episode I talk about the huge potential that lies in the Latino market in the US and why Latino entrepreneurs have a fantastic opportunity to capitalize on it to build wealth and achieve their American Dream.

What you’ll learn

The size, growth and demographics of the Latino market
The key trends that are shaping the Latino community
Why Latino millennials and Latina Moms are the most sought after consumers and influencers in our community
The big business opportunities every Latino entrepreneur should know about
How our Latino culture is influencing mainstream America and creating huge business opportunties in the process not just in the Latino market but also in the mainstream market
Why a Latino renaissance that will be a tremendous source of success and wealth for our community is upon us

Resources & Links

www.marketealo.com
arturo@logratudream.com

Thank you so much for listening ! If you enjoyed the episode, please consider subscribing in iTunes and Stitcher and leaving a rating and a review. This helps us to continue to be featured in the New & Noteworthy rankings so that more Latinos and Latinas can find us.

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

021: How Ruben Rojas became a millionaire by 23, lost it all by 27 and now is back on top again

June 6, 2014 by Arturo Leave a Comment

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Ruben Rojas is the Entrepreneurs’ Personal Financial Coach, an entrepreneur and an athlete at heart, his passion is to share his vision and guide new partners in success to achievement. He knows what it means to earn big and lose big and he’s here to tell you that earning big is by far superior. By the time Ruben was 23, he was a millionaire; and by 27 he had lost it all. Now, a few short years later he is back on top and has learned how to stay there by Living with Passion & Integrity Now while Planning for Tomorrow

What you’ll learn

Ruben’s American Dream and his path to pursue it
How he became a millionaire at 23
How he lost it all at 27 and the lessons he learned
How he came back from losing it all and got back on top
How banruptcy works, and how he recovered from it
Why you should not rely on debt
How he was able to change career fields from real estate to financial planning very successfully
The main financial challenges entrepreneurs face
How entrepreneurs should save for retirement and protect their families’ financial future
What is the entrepreneurs biggest asset
The unique financial planning challenges and biases Latino entrepreneurs face
How wealth is not just about money it is about living life with abundance
Why anybody can become wealthy

Resources & Links

www.rubenrojas.com
Email: ruben@rubenrojas.com
@rubenrojas
Ruben’s Facebook

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

020: How to ignite Latino small business growth w/Tayde Aburto

June 4, 2014 by Arturo Leave a Comment

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Tayde Aburto is a social entrepreneur and Internet marketing strategist with more than 13 years of extensive work experience in both the public and private sectors. Tayde holds a Bachelor’s in Economics and a Master’s in Marketing. Tayde stands for ethical business practices, relationship marketing, innovation and projects that help to make a change. He is is the Founder of the Hispanic Chamber of E-Commerce, a social enterprise using the power of business to get Hispanic-owned businesses online and to help them to become more competitive by using the Internet as a business tool.

What you’ll learn

Tayde’s American Dream and his path to pursue it
What inspired and motivated Tayde to start the Hispanic Chamber of e-commerce
Why the chamber focuses on supporting Latino family businesses
The importance of leaving a legacy
The main barriers and challenges Latino business owners face
How the Hispanic Chamber of e-commerce is helping Latino owned businesses
The importance of education for business success
The tremendous business potential in Latino owned businesses
How Latino business owners can shift their affinity for social media for building their business
The critical need to shift to a collaboration mindset in the Latino community to enable Latino business success and what we can do about it
The more you help other people get what they want the more you’ll get what you want

Resources & Links

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

019: How John Lee Dumas set the podcasting world on Fire creating a $2 Million+/yr business in less than 2 years

June 2, 2014 by Arturo 2 Comments

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John Lee Dumas is the Founder and the Host of EntrepreneurOnFire, a top ranked business podcast that interviews today’s most inspiring and successful Entrepreneurs 7-days a week. He has been featured in both TIME Magazine and Inc., and is the founder of Podcasters Paradise; a community where Podcasters can create, grow, and monetize their podcast. EntrepreneurOnFire has generated more than 5 million downloads since it started with past guests such as Seth Godin, Tim Ferriss, Barbara Corcoran, Gary Vaynerchuk, and Guy Kawasaki . To date he has interviewed over 500 inspiring Entrepreneurs.

John is a big believer in paying it forward and in complete transparency, he publishes EntrepreneurOnFire’s monthly income report. In April Entrepreneur on Fire genereated $232k in monthly gross revenue. John is an incredibly generous person and all around great guy that has ignited an entrepreneurial wildfire inspiring millions to take action and make their entrepreneurial dreams a reality!

What you’ll learn

John’s American dream of freedom
How he built Entrepreneur on Fire from ground zero into one of the best business podcasts in the world with more than 6 million downloads to date and voted best of iTunes in 2013
Why it is critical to get a mentor to become a successful entrepreneur
How he turned Entrepreneur on Fire into a 230K+ a month business in less than two years
How he built his audience by asking his guests to share their podcast episode with their audience, by making his podcast different and doing his podcast consistently every day.
When is the right time to start monetizing the podcast
The main reason that causes entrepreneurs to fail when you don’t follow it and succeed when you do
How do you know what products and services to create for your audience

Resources & Links

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

018: How ” El Voto Hispano” became the most funded Latino project on Kickstarter getting Eva Longoria as producer w/Gianpaolo Pietri

May 30, 2014 by Arturo Leave a Comment

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Gianpaolo Pietri is an architect, journalist, entrepreneur, coder, producer and writer. Translation? He is a communicator. That’s how he sees his body of work. Beyond artistry or creativity is the need to communicate the true nature of basic human emotions. Essentially, Gianpaolo uses a range of media to communicate , to share his ideas about the World and how it is evolving. There is a common thread visible throughout all of his projects. He seeks to answer the question: How shall we live?

In 2010, Gianpaolo developed a digital news site, Yastá, for the growing yet underserved spanish-speaking community in the US. He currently serves as the media company’s Creative Director. He sees his work on this project as a clear extension, and evolution, of his architecture work.

Gianpaolo is now producing and directing a feature documentary “el voto Hispano “about the power and influence of Latino voters in US elections. The project is being produced by Eva Longoria and recently became the most funded Latino led project on Kickstarter.

What you’ll learn

Gianpaolo’s American dream and his journey to pursue it
Why he started the “El Voto Latino” documentary
Why Latinos aren’t exerting the level of influence that matches their numbers
Only 49% of eligible Latinos voters actually vote
How did Gianpaolo get Eva Longoria to sign up to produce the ” El Voto Latino” documentary
How did ” El Voto Latino” documentary raised $168K on Kickstarter becoming the most funded Latino led project on Kickstarter
Why there are very few Latinos in office
What can we do to increase the Latino voting % and our influence on American politics
Why the Latino community needs transformational leaders
The importance of hustle to accomplish our dreams
Why we need to embrace the mentality of abundance witin the Latino community and help each other to achieve higher levels of success

Resources & Links

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

017: (Spanish) Inspirate con Jackie Camacho-Ruiz una exitosa emprendedora, autora, conferencista y sobreviviente de cancer

May 28, 2014 by Arturo Leave a Comment

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Jacqueline (Jackie) Camacho is a Latina entrepreneur, author, speaker, philanthropist, cancer survivor. Born in Mexico City, Jacqueline Camacho-Ruiz moved to the United States at age 14 where she learned English in just one year. Hungry for knowledge, Jacqueline earned her college degree and became trilingual (German). From a very early age Jackie devoured amazing literature. Authors like Dale Carnegie, Zig Ziglar, Napoleon Hill and other business icons influenced the launch of her award-winning JJR Marketing, Inc. agency in 2006. Jacqueline speaks to hundreds of audiences nationwide and is described as having a “fire about business success and about life that leaps off the stage.”

Jackie earned the Emerging Leader award by the Chicago Assoc. of Direct Marketing, the Entrepreneurial Excellence and Influential Women in Business awards by Daily Herald The Business Ledger and was a finalist for Latina Entrepreneur of the Year by the Chicago Latino Network, Highest Human Relations Award by Dale Carnegie, among others. She serves on the board of Junior Achievement- Western Region, Community Contacts and the Publicity Club of Chicago. She is the author of The Little Book of Business Secrets that work!, The Fig Factor, contributing author of Overcoming Mediocrity and upcoming books 200 Consejos Poderos para alcanzar el Exito en los Negocios and superhero character on motivational comic book The Crusaders. She is a regular guest on tv and radio including CBS World News, CBS Chicago, WGN-TV, ABC7 News, WGN Radio 720.

As a two-time cancer survivor, Jackie possesses wisdom about life well beyond her years. She lives in the Midwest with her husband and business partner, Juan Pablo, and her two children Leonardo and Giulianna.

What you’ll learn

Her American Dream
How she started her journey to pursue her dream very early in life
How she came to the US at 14 years old without knowing any English and within a few years she had learned English, German and gotten a college education
How she visualized her dreams to make them reality
Her fight with two bouts of cancer and how she faced and beat the disease with the power of her mindset
“Your only limitations are the ones that your mind creates”
How she started and built a very successful marketing agency in only a few years after
The power of handwritten thank you notes and a positive attitude to build a following and build your business
If you have professionalism, results, integrity and help people there is nothing that can stop you from succeeding
How she became an author of 6 successful books
How she became an in-demand speaker by telling her story and giving people hope
“Define your passion and do something that brings you closer to your dreams every day”

Resources and Links

JackieCamacho.com

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

016: How to become a successful solopreneur w/Michael O’Neal

May 27, 2014 by Arturo Leave a Comment

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Michael O’Neal is the host of the Solopreneur Hour Podcast, one of the best and the most popular business podcasts in the land. He started his podcast in August 2013 and since then has done over 115 episodes, with over 679K downloads and has made over six figures in just 7 months. He is not only a super successful podcaster he is also a social media ninja, drummer, networking marketing expert, web designer, avid racer , comedy enthusiast, huge Steelers fan and all around great guy.

What you’ll learn

Michael’s American dream and how he is living it
What is a solopreneur
The 5 ways to build an audience for solopreneurs
Why only quality podcasts will survive
The 8 steps to becoming a successful solopreneur
Find someone that is living the life that you want to live
Successful people get coaching and go to conventions in every industry
Why you need a coach to achieve massive success

Resources and Links

The sexy 6 books Michael recommends to begin your solopreneur journey:

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 900 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

015: The business systems you need to master to create a $10+ million company w/Mike Kawula

May 24, 2014 by Arturo 3 Comments

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Mike Kawula helps business owners Master being a Self Employed King and shows businesses winning systems for double digit sales growth. Mike grew both his local service franchise and his online office supply company to several million dollars ranking the 144th fastest growing company in the U.S. in 2012 and doing over $10 Million in sales! After having success both online and offline in several businesses, Mike now helps other businesses develop Winning Systems for rapid growth! Mike is an avid Entrepreneur and most importantly a loving Husband to his wife Laurie and a father to 3 amazing future Entrepreneurs!

Subscribe to the Path to the Dream email series here to learn how successful Latinos achieve their American Dream.

What you’ll learn

Mike’s American dream and his path to pursue it
How we grew his businesses to several millions ending up on Inc. magazine’s ranking of fastest growing companies in the country
How he left a high six figure job and then “leapfrogged” to a lower paying job that gave him more time to start looking for business opportunities.
How he started and grew his first franchise substituting his income in two months
Why you need to avoid trading time for dollars
Why it is critical to figure out your cost of attracting a customer
How he grew his cleaning franchise incredibly fast to $10 million
How to create and master business systems to achieve massive business success
You current customers can be your bigger sources of referrals if you convert them into raving fans
Why you need to map out very clearly the terms of a business partnership upfront
How Mike’s business “Self Employed King” helps small business become successful
The “hour glass” business system
“Imperfect action beats perfect inaction”
His best piece of advice for Latino entrepreneurs…

Resources & Links

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 700 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

014: (Spanish) Como usar marketing de contenidos para crecer tu negocio con Fernando Labastida

May 21, 2014 by Arturo Leave a Comment

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Fernando Labastida is a prominent Latino business blogger and the founder of Latin IT Marketing, a blog and consultancy providing marketing services for Latin American software development firms wanting to enter the U.S. market. He speaks and teaches marketing in both Spanish and English at places such as the Economic Business Growth Business Incubator in Austin, TX, the SXSW Latinos in Tech program in Austin, TX, the Congreso Internacional Emprendor in El Salvador, Product Camp and the Rise Multicultural Series, among others. He was a moderator on a panel about Startups in Mexico at South by Southwest Interactive, and he gave a virtual presentation about Content Marketing for the Lander Academy.

He organized the first Latin American track for the South by Southwest Interactive Conference, co-organized the debut of the Americas IT Forum in Austin, and he’s the founder of the Austin Content Marketing Meetup. He was a guest columnist for Nearshore Americas, the Austin chapter of the American Marketing Association, and currently writes at Emprende.us.

What you’ll learn

Fernando’s American dream and his path to pursue it
How he started his business and attracted his first clients by blogging
Why those who share & give away more value attract more business and establish themselves as authorities in their niche.
The new mindset of success
How to use and re-use content marketing in different formats to continue to build your business
How organizing a conference can build your brand and attract new clients
How Latinos are making inroads at big conferences like SXSW
The 5 steps to successful content marketing
Fernando’s take on the most interesting business opportunities that technology is opening up for Latino entrepreneurs
Fernando’s business success formula: give without expecting nothing in return, be social, have a positive attitude (hay que hacer limonada) and promote your content …

Resources & Links

Considering Launching a Podcast?

Podcasters Paradise: This is my favorite resource for those of you considering launching your own podcast. It was created by one of the most successful podcasters today-John Lee Dumas- who’s Entrepreneur on Fire podcast was voted best in iTunes in 2013. This is the only resource you will ever need to Create, Grow and Monetize your podcast. Over 700 members are consuming the 120+ video tutorials, engaging with other Podcasters in the private Facebook group, & loving the monthly webinars with todays top Podcasters! Sign up for free LIVE weekly webinars here.

013: Creating Latino Startup Success Stories and Role Models w/Jesse Martinez

May 19, 2014 by Arturo Leave a Comment

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Jesse Martinez is a Co-founder, Tech Entrepreneur, Philanthropist. He is originally from Houston, Texas, he found his way to San Francisco in March 1997 where he first experienced what it meant to work for a startup. He was employee 27, of a Silicon Valley company (funded by Sequoia Capital) that ultimately grew into a thousand employee+ Corporation in less than a year and was acquired for $180 million by Frontier Communications.

That experience and access to his new mentors/advisors, led him to cofound along with his brother in 1998 one of the first U.S. online bilingual Latino communities (Picosito.com) which was recognized by a U.S. Congressional Record by the House of Representatives for their efforts around technology in Latino Community. They raised $2.3 million in seed capital and had two acquisition offers in less than six months.

After the dot com era, he went back to Corporate America; spending over 10 years working with industry leaders such as Xerox Global Services, IKON, & Kofax as a Business Development Manager. Since then he emerged into the tech scene again and is the cofounder of his third startup – Relevance and as the country director for Brasil. He also spends the rest of his time as Cofounder/Co-chair on his personal passion, Latino Startup Alliance , a non-profit supporting global Latino Tech Entrepreneurs and startup ecosystems.

He is also very honored and proud to be co-founder of Youth Startups and AVION, team leader for the U.S. White House Team on Tech Inclusion, board Member for MEDA (Mission Economic Development Agency), 2014 Clinton Global Initiative Attendee, and advisor to several tech companies.

In his free time, he likes participating in hackathons, outdoors sports, triathlons, and most importantly, supporting other entrepreneurs.

What you’ll learn

Jesse’s American Dream and his journey to pursue it
Why we need to show more Latino success stories
Why it is critical to create new Latino role models that can pay it forward to the community
How his mentor influenced him to attend a great college
How he walked away from $1 million dollars to pursue his entrepreneurial passion
The biggest lessons he learned from his startup experience
What he learned from his experience in corporate America
How timing can sometimes make or break your startup
How the Latino Startup Alliance is raising awareness and is providing Latino entrepreneurs access to the ecosystems, resources and capital they need to accelerate and make their startups successful
How the Latino Startup Alliance is growing the pipeline of future Latino entrepreneurs
Why there is a lack of capital for Latino entrepreneurs in Silicon Valley, and what we can do about it
The number of Latino VCs in the US
Why Latinos working in corporate America are less likely to make the leap to work at a startup
The Avion and the Spark SF Accelerator
Jesse’s formula for success

Resources & Links

The Latino Startup Alliance
Avion Ventures
Start-up Nation book by Dan Senor
The Lean Startup book by Eric Ries
info@latinostartupalliance.org
Latino Startup Alliance